Cookies Policy

This Cookies Policy sets out the basis on which we, Extra Help Ltd, use cookies and similar technologies on or in relation to our website, https://www.extra-help.co.uk and its sub domains (our website). This Cookies Policy is effective from 17th of May 2018.

 ‘Essential’ cookies are automatically placed on your computer or device when you access our website or take certain actions on our website. ‘Non-essential’ cookies and other technologies are only placed on your computer or device if you have consented to us doing so.

For information on the difference between essential and non-essential cookies, see the section below entitled About cookies.

For information on how you consent and how you can withdraw your consent to us placing non-essential cookies and other technologies on your computer or device, see the section below entitled How to accept or reject cookies.

Contents

  • About cookies
  • List of cookies used
  • Non-essential cookies
  • Facebook Pixel
  • How to accept or reject cookies
  • Copyright

About cookies

What are cookies?

Cookies are small data files sent by a website’s server to a web browser, processor memory or hard drive and stored there. They can be used for a range of different purposes, such as customising a website for a particular user, helping a user navigate a website, improving that user’s website experience, and storing that user’s preferences and login information.

 

Essential and non-essential cookies

Cookies can be classified as either ‘essential’ or ‘non-essential’.

Essential cookies: these are cookies that are either:

  • used solely to carry out or facilitate the transmission of communications over a network; or
  • strictly necessary to provide an online service (e.g. our website or a service on our website) which you have requested.

 

Non-essential cookies: these are any cookies that do not fall within the definition of essential cookies, such as cookies used to analyse your behaviour on a website (‘analytical’ cookies) or cookies used to display advertisements to you (‘advertising’ cookies). 

Session and persistent cookies

Cookies can be classified as either ‘session’ or ‘persistent’, depending on how long they last after they are placed on your browser.

Session cookies: session cookies last for as long as you keep your browser open. They expire when you close your browser.

Persistent cookies: persistent cookies expire at a fixed point in time or if you manually delete them from your browser, whichever occurs first.

 

First and third party cookies

Cookies can be classified as ‘first party’ or ‘third party’.

First party cookies: these are cookies placed on your device by our website domain.

Third party cookies: these are cookies placed on your device by third party website domains.

If you require further information about cookies in general, please visit www.allaboutcookies.org

List of cookies used

We use the following cookies on or in relation to our website:

Name of Cookie: wfvt_#
Essential or Non-essential?: Non-essential
Type of cookie: Functional (user state preservation related)
First or Third party?: First party
Expiry Time: End of browser session
Session or Persistent?: Session
Purpose: Remembers the user’s submitted data when a comment is submitted in a blog post. The purpose is to auto-populate form fields for subsequent comments, in order to save time for the user.


Name of Cookie: wordfence_verifiedHuman
Essential or Non-essential?: Non-essential
Type of cookie: Functional (security)
First or Third party?: First party
Session or Persistent?: Session
Expiry Time: End of browser session
Purpose: Wordfence Cookie used to verify if the visitor is a bot or human.


Name of Cookie: _gat
Essential or Non-essential?: Non-essential
Type of cookie: Functional
First or Third party?: First Party
Expiry Time: >End of browser session
Session or Persistent?: Session
Purpose :Used by Google Analytics to throttle request rate received by users.


Name of Cookie: _ga
Essential or Non-essential?: Non-essential
Type of cookie: Analytical
First or Third party?: First Party
Expiry Time: 2 years
Session or Persistent?: Persistent
Purpose: Google Analytics cookie used to generate statistical information on the use of a website through distinguishing its users.


Name of Cookie: _gid
Essential or Non-essential?: Non-essential
Type of cookie: Analytical
First or Third party?: First party
Session or Persistent?: Session
Expiry Time: End of browser session
Purpose: Google Analytics cookie which registers a unique ID that is used to generate statistical data on how the visitor uses the website.


Name of Cookie: _gd#
Essential or Non-essential?: Non-essential
Type of cookie: Analytical
First or Third party?: First party
Session or Persistent?: Session
Expiry Time: End of browser session
Purpose: Google Analytics cookies used to distinguish users.


Name of Cookie: _gali
Essential or Non-essential?: Non-essential
Type of cookie: Analytical
First or Third party?: First party
Session or Persistent?: Session
Expiry Time: End of browser session
Purpose: Google Analytics cookie used to improve the accuracy of Google Analytics by differentiating between multiple links to the same URL on a single page.


Non-essential cookies

We use the following types of non-essential cookies on our website:

  • Functional cookies
  • Analytical (or performance) cookies
  • Targeting (or advertising) cookies

Functional cookies

These are cookies that are designed for purposes such as enhancing a website’s functionality. These are either not strictly essential for the website or functionality which you have requested to work, or are cookies which serve non-essential purposes in addition to their essential purpose. We use the following functional cookies on our website:

  • a first party session cookie used to help Google Analytics manage the number of users on our website. This cookie is called _gat
  • a third party persistent cookie used to estimate a user’s bandwidth on pages with YouTube videos integrated on them. This cookie is called VISITOR_INFO1_LIVE, and expires after 179 days.

 

How to opt in or out from functional cookies

See the section below entitled How to accept or reject cookies

 

Processing information about you contained in or obtained from functional cookies

Legal basis for processing: we process information about you contained in or obtained from functional cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation). We will only process such personal information if you have consented to us placing cookies on your computer or device.
Legitimate interests: improving your website experience and ensuring our website analytics work correctly and as efficiently as possible

Analytical (or performance) cookies

Analytical (or performance) cookies track and gather data about what a user does on a website. These cookies are not essential for our website or its functionality to work. We use the following analytical cookies on our website:

  • a third party persistent cookie used by Facebook to deliver a series of advertisement products. This cookie is called fr, and expires after 3 months.
  • Google Analytics cookies to help us understand how you engage and interact with our website, including how you came to our website, which pages you visited, for how long and what you clicked on, your location (based on your IP address). The Google Analytics cookies used on our website are: _ga which is a persistent cookie and expires after 2 years, and _gid which is a session cookie. We also use the Google Analytics cookie _gat, which is explained in more detail in the ‘functional cookies’ section above.
  • We embed videos from our official YouTube channel. These cookies are used to register unique user IDs used by Google to keep statistics of how visitors use YouTube videos across different websites. These cookies also keep statistics of what videos from YouTube the user has seen. The YouTube cookies we use on our website are: PREF which is a persistent cookie and expires after 8 months, and YSC which is a session cookie. We also use the YouTube cookie VISITOR_INFO1_LIVE, which is explained in more detail in the ‘functional cookies’ section above.

 

More information

Google Analytics cookies are classified as first party cookies as they are set by our website domain, although Google collects and processes information from our use of Google Analytics. To find out more about how Google handles information collected from Google Analytics, see Google Analytics’ privacy policy, which is available here: https://support.google.com/analytics/answer/6004245

For information on how Google uses data from cookies it uses, please visit www.google.com/policies/privacy/partners/.

Further information on YouTube cookies can be found at https://support.google.com/youtube/answer/171780?hl=en-GB.

 

How to opt in or out from analytical cookies

See the section below entitled How to accept or reject cookies

To opt out of Google Analytics tracking across all websites in general, you can do so here: http://tools.google.com/dlpage/gaoptout

 

Proccessing information about you contained in or obtained from analytical cookies

Legal basis for processing: we process information about you contained in or obtained from analytical cookies in our legitimate interests (Article 6(1)(f) of the General Data Protection Regulation).
Legitimate interests: analysing how individuals use our website to help us improve our website and business. For further information on how we use the information gathered from our use of analytical cookies, including profiling, please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.extra-help.co.uk/privacy-policy

Targeting (or advertising) cookies

Targeting (or advertising) cookies record information about your visit to and use of our website, for advertising purposes. We use the targeting cookies for the following purposes on our website:

  • a third party persistent cookie which is used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers. This cookie is fr and expires after 3 months.

How to opt in or out from advertising cookies

See the section below entitled How to accept or reject cookies

Processing information about you contained in or obtained from advertising cookies

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using advertising cookies by turning on advertising cookies using our cookie control tool. For further information on how we use the information gathered from our use of third party cookies, including automated decision making and profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.extra-help.co.uk/privacy-policy

Facebook Pixel

We use Facebook Pixel on our website. Facebook Pixel is a tracking code which allows us to track and monitor the success of advertisements we use on Facebook and to improve the effectiveness of those advertisements by recording information such as the device you used to access our website and the actions you took on our website using cookies. We may also use Facebook Pixel to create retargeting advertisements and custom audiences for our advertisements on Facebook and on our website.

Facebook aggregates data gathered from our use of Facebook Pixel on our website with data it gathers from other sources, in order to improve and target advertisements displayed on its website or via its services, to improve its systems and to provide measurement services to third parties which use Facebook’s advertising services. You can find out more about how Facebook handles information they collect about you and other individuals by accessing their privacy policy, which is available here: https://www.facebook.com/about/privacy

Legal basis for processing: consent (Article 6(1)(a) of the General Data Protection Regulation).
Consent: you give your consent to the purposes for which we process your information using Facebook Pixel turning on advertising cookies using our cookie control tool. For further information on how we use the information gathered from our use of Facebook Pixel, including profiling please see the section entitled Our use of automated decision making and profiling in our privacy policy, which is available here: https://www.extra-help.co.uk/privacy-policy

How to accept or reject cookies

There are a number of different ways in which you can accept or reject some or all cookies and similar technologies. Some of the main methods of doing so are described below.

You are welcome to block the use of some or all of the cookies we use on our website. However, please be aware that doing so may impair our website and its functionality or may even render some or all of it unusable.

You should also be aware that clearing all cookies from your browser will also delete any cookies that are storing your preferences, for example, whether you have accepted cookies on a website or any cookies that are blocking other cookies.

You can find more detailed information about cookies and adjusting your browser settings by visiting www.allaboutcookies.org

Accepting or rejecting cookies

 

Cookie control tool

You can accept or reject non-essential cookies by using our cookie management tool.

 

Browser settings

You can accept or reject some or all cookies (for example, blocking all third party cookies) by adjusting your browser settings. If you do not know how to do this, the links below set out information about how to change your browser settings for some of the most commonly used web browsers:

Some browsers, such as Chrome and Firefox, allow you to change your settings to browse in ‘incognito’ mode, limiting the amount of data placed on your machine and automatically deleting any persistent cookies placed on your device when you finish your browsing session. There are also many third party applications which you can add to your browser to block or manage cookies.

Existing cookies

To clear cookies that have previously been placed on your browser, you should select the option to clear your browsing history and ensure that the option to delete or clear cookies is included when you do so.

Google Analytics Opt-out Browser Add-on

You can opt out of Google Analytics tracking by installing the browser add-on which is available here: http://tools.google.com/dlpage/gaoptout

Facebook Pixel

You can block Facebook Pixel using our cookie control tool.

Disconnect for Facebook

You can install a browser add-on tool called ‘Disconnect Facebook pixel and FB tracking’. This will stop Facebook tracking you on third party websites. You can install the too here:

 

European Interactive Digital Advertising Alliance Tool

You can opt out of Facebook and other companies that participate in the Digital Advertising Alliance in Europe from showing you interest based ads by visiting http://www.youronlinechoices.com, selecting your country, clicking ‘Your Ad Choices’, then locating Facebook (and any other companies you want to block) and selecting the ‘Off’ option.

Copyright

The copyright in this Cookies Policy is either owned by, or licensed to, us and is protected by copyright laws around the world and copyright protection software. All intellectual property rights in this document are reserved.

To see how we can help you, please call us on 0845 618 2904 or send us an email at info@extra-help.co.uk